This was done 100% through SEO and content strategy. 1. The web site reached over 100,000 visitors in 9 months. 2. This was a new area, registered a couple months before launch just. 3. This was done in a vocabulary, I do not read nor speak (Japanese). 4. Japanese is a non-roman personality language, making it impossible to use most of the popular SEO tools nearly.
12 Great, But COULD IT IS Repeatable? Math – we had taken a mathematical method of designing an evaluation model that would allow us to gauge opportunities based on their potential profits. Analysis – Using our recently built algorithm we got to assessment, creating websites to check content patterns and architecture. We were quick to declare defeat within verticals without traction, and paid close attention to where the traffic was growing the most.
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The algorithm started to take shape and after approximately 3 months was able to identify in an order of magnitude the amount of traffic we could acquire for confirmed set of costs. Pumpkin Hacking – That is a term that I ran across (thank you Peter Da Vanzo) that appears to describe exactly what we did to continue to grow our traffic by dual and even triple digits, after month. The core concept is easy; focus resources on building what works.
What this designed for us was watching the search verticals and content that received the most traffic, most remarks, most social shares, and being quick to slice the cord on traffic that didn’t perform. With zero promotions and no advertising, month we’d a good first, attracting over 2,000 guests.
This was mostly due to our pre-launch strategy – which I’ll describe more later in this article. After only 9 months we were a few months of schedule to pass 100 ahead,000 visitors with no signs of slowing down. Do you want to get traffic results like these for your website?
As you can see in the screenshot above, organic search drives the most important portion of our traffic. Referral traffic is completely from blogs and industry publications almost, and promotions are representative of the ads that people place, only on our website, to test different language, and call to activities to drive conversions. That is an apparent no-brainer for everyone SEO, however, unlike most search promotions – this is a big keyword database, to the melody of 50,000 keywords.